Top Impression Bakery
“Folding” is one of the fundamental technique in baking. Inspired by this movement, we extracted the dynamic rhythm of the zigzag-shaped pattern and incorporated it into the design of the logotype. This concept served as the starting point and core idea for the visual identity upgrade of @topimpressionbakery , a local bakery chain based in Sydney.
Photos by Calvin Wang
Photos by Calvin Wang








Client Top Imression Bakery
Designer Tian Na
2024